Page 24 - PORTFOLIO
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The red roof, providing the name of the product and
the starting point of the theme, represents a “witch’s
hat.” All graphics are also designed to create the
sense of a witch’s hut. The neutral tones used in
the project aim to both accentuate the graphics to
create the feeling of an eerie hut and to emphasise
the iconic red roof.
The cage wires interspersed in the closed, spooky
structure, are there to allow children to communicate
with the world outside the hut and their parents.
Inside of the tower is covered with zigzagging rope
ladders. It is not easy to reach the summit, which is
the only way to the slides.
22 CEMER | PORTFOLIO 2022
